AS Roma lit up the streets of Rome in giallorosso to celebrate its 99th birthday, turning the city into a sea of flags and scarves. Thousands of fans flooded the historic center to honor the club’s history, as the team sits third in Serie A with 73 points from 38 games and a five-game winning streak.

What happened in Rome for the giallorosso birthday?

The capital’s streets turned yellow and red all day, with events organized in partnership between the club and local institutions. From 10:00 to 18:00, dozens of info points handed out official merchandise, while landmarks like the Colosseum and Piazza Venezia were bathed in the team’s colors. A traveling photo exhibit recapped the club’s most iconic moments, from European triumphs to recent league battles.

The squad, which closed the 2025-26 season with 59 goals scored and 31 conceded for a +28 goal difference, embraced the celebrations as a moment of unity with the city. Daniele De Rossi, the club’s ambassador, joined the festivities alongside Primavera youngsters, stressing the link between past and future. Roma, which closed the season with five straight wins before beating Hellas Verona 2-0 on May 24, 2026, finished 14 points behind leaders Inter.

Why Roma’s birthday matters to the fans

For romanisti, the 99th birthday is more than a milestone - it’s a celebration of identity. Rome, often split by rival passions, answered the call in force, proving giallorosso is more than a team: it’s a symbol. Events reached the outskirts too, with screenings in neighborhoods like Ostia and Pietralata, where fans gathered to watch Roma’s upcoming Champions League ties.

Roma, which opens its 2026-27 campaign away to Borussia Dortmund on August 15, 2026, used the milestone to deepen ties with supporters. Fans met players at a public autograph session, while kids took part in creative workshops tied to the club’s values. The day ended with a fireworks show over the Tiber, visible citywide.

What’s next for Roma after the celebrations?

With the 2026-27 season looming, Roma is gearing up for a summer of big moves. The side, which closed the league campaign on a five-game winning run and posted a 23-4-11 record, aims to cut Inter’s 14-point lead before the new term. The first test is the August 15 clash at Borussia Dortmund, the team’s opening Champions League fixture under Daniele De Rossi.

The club is also rolling out fresh fan-engagement plans, including a summer tour across Italy to unveil the squad. The birthday bash left a mark: Roma once again showed it’s a social phenomenon, capable of uniting an entire city under one color. For one night, the capital truly ran giallorosso.